small business

10 Best Cost-Saving Tips for Small Businesses

10 Best Cost-Saving Tips for Small Businesses

By / April 2, 2012 / 0 Comments

For surviving and thriving in the current economic environment, you must find new and creative ways to save costs. This is particularly true for  small businesses where both volumes and margins are usually low. If you are a small business owner, look for ways to reduce costs and improve overall...

10 Small Business Internet Marketing Mistakes

10 Small Business Internet Marketing Mistakes

By / August 13, 2012 / 0 Comments

In the Internet age, many small businesses have online presence and some of them even offer online order processing. But when it comes to online marketing, small businesses can sometimes make costly mistakes. Here are a few examples: Poor-quality website: Many small businesses don’t even have to announce that they...

11 Important Facts on Social Media That Every Marketer Should Know [Infographic]

11 Important Facts on Social Media That Every Marketer Should Know [Infographic]

By / May 22, 2012 / 0 Comments

Today’s infographic discusses some interesting statistics on social media and web 2.0. Here are some facts: 1. 16% of the time spent on the internet is on social media networks 2. Social media advertising is a US$ 6 billion industry 3. Mobile industry is also a fast-growing industry; it was...

14 Ways to Boost Employee Productivity and Engagement [Infographic]

14 Ways to Boost Employee Productivity and Engagement [Infographic]

By / April 21, 2012 / 0 Comments

Employee productivity is something that can make or break your enterprise. If you have too many employees wasting time, it wouldn’t take too long for your business to flounder. Today’s infographic tells us who wastes time and what are the top time-wasting activities in the office. Also discussed in the...

15 Energy-Saving Tips for Small Businesses

15 Energy-Saving Tips for Small Businesses

By / April 21, 2012 / 0 Comments

Energy costs account for a substantial share of a small business’ monthly costs. Therefore, saving energy can reduce a small business’ overall costs. Most small businesses use energy for heating, cooling, lighting, operating office equipment and running specialized machinery. Here’s how small businesses can reduce energy consumption and lower energy...

19 Best Ways to Build Authority for Your Website [Infographic]

19 Best Ways to Build Authority for Your Website [Infographic]

By / April 7, 2012 / 0 Comments

A website that has authority is a website that is trusted by visitors and one that is favorably viewed by search engine algorithms. Now, every business would want a website that has authority. The good news is that you can build the authority of your website. From website links to...

3 Can’t Fail Relationship Marketing Ideas for Small Businesses

3 Can’t Fail Relationship Marketing Ideas for Small Businesses

By / May 10, 2012 / 0 Comments

The basis of relationship marketing is: It’s easier to sell to existing customers than to new ones. When you cultivate and maintain relationships with your customers, you can increase customer retention, sales and, as a result, overall business profits. Thanks to technological innovations, it’s simple to collect data from customers....

3 Effective Strategies to Enter Foreign Markets

3 Effective Strategies to Enter Foreign Markets

By / July 14, 2012 / 0 Comments

With everything available to everyone via the internet, the world has become a global marketplace. According to Inc. magazine, while the bigger companies are waking up to the potential in overseas markets, only 1% of America’s small businesses export their products or services. Entering foreign markets, especially those in the...

3 Key Responsibilities of Top Sales Managers

3 Key Responsibilities of Top Sales Managers

By / March 27, 2012 / 0 Comments

Sales managers have a tough job. Here’s what’s involved. Sales management encompasses “planning, direction and control of personnel selling, including recruiting, selecting, equipping, assigning, routing, supervising, paying and motivating as these tasks apply to the personnel sales force,” according to the American Marketing Association. As a sales manager, you would...

3 Top Reasons Why Businesses Struggle with Mobile [Infographic]

3 Top Reasons Why Businesses Struggle with Mobile [Infographic]

By / June 4, 2012 / 0 Comments

Smartphones have become ubiquitous gadgets that every one of us carries around at all times. But businesses have not been able to exploit the potential of mobiles. Today’s infographic lists some of the reasons for businesses struggling with mobile. So, what are the 3 ways that businesses are struggling with...